Case Study

Real Results, Proven Success.

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3 Big Things

A web app to help you fight the tyranny of the urgent and accomplish the most important things in your business.

Project Goal

The goal of the Backwatters website was to create a digital experience that reflects the brand’s exclusivity, heritage, and craftsmanship. The website needed to capture the essence of its founders’ passion for whiskey-making while inviting elite whiskey drinkers to become part of their distinguished community. By combining compelling storytelling, immersive visuals, and a seamless user experience, the site was designed to establish Backwatters as a premium whiskey brand and engage connoisseurs worldwide.

Our Roles: UI/UX Design & WordPress Developer

UI/UX Design:

Designed an intuitive and structured layout that ensures seamless navigation, making it easy for visitors to explore product details, features, and pricing.

Organized content effectively to present complex information in a simple and digestible format, helping users make informed decisions.

Created a clean, professional aesthetic that aligns with the brand’s identity and enhances user engagement.

Strategically placed CTAs to drive sign-ups and increase user interest in the platform’s offerings.

Ensured a consistent experience across all devices, making the website easily accessible on desktops, tablets, and smartphones.

WordPress Development:

Translated the UI/UX design into a high-quality WordPress website with precision, ensuring every detail aligns perfectly with the brand’s vision.

Implemented best practices for speed and efficiency, ensuring fast load times and smooth performance for an optimal user experience.

Developed a flexible and scalable WordPress setup, allowing future enhancements while maintaining ease of content management for the client.

Gurinder is highly communicative, professional, and fast with his work. He’s very easy to work with and will go the length to ensure you are satisfied. I recommend him for anyone looking for quality design work with a trusted partner.

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Adam Torado

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